Data Engineering

We develop, optimize and operate some of the largest data infrastructures for media and IOT companies, including onboarding, pipelines, warehousing and reporting.

Data Science

We use machine learning to build best-in-class models for media companies, including data normalization and fusion, identity matching, audience indexing, attribution and predictive analytics.

Data Operations

We know how to set up environments that will get the right data, to the right people, at the right time, and the pitfalls to avoid. Our team of experts on AWS and open source technologies and are able to build, maintain, and operate data pipelines at scale.

About Us

Dativa is a global consulting firm providing services to companies that want to embrace data-driven TV. We develop data science models, build, manage and run data infrastructure, plan and execute data-driven campaigns and provide strategic direction for media companies that want to harness the power of data

Data Engineering

Data Engineering

We develop, optimize and operate some of the largest data infrastructures for media and IOT companies, including onboarding, pipelines, warehousing and reporting.

Data Science

We use machine learning to build best-in-class models for media companies, including data normalization and fusion, identity matching, audience indexing, attribution and predictive analytics.

Data Operations

Data Operations

We know how to set up environments that will get the right data, to the right people, at the right time, and the pitfalls to avoid. Our team of experts on AWS and open source technologies and are able to build, maintain, and operate data pipelines at scale.

Latest from our team

Dativa joins Sovrin as a founding steward

Dativa joins Sovrin as a founding steward, contributing support and resources to the Sovrin network From the Sovrin press release... "Our Steward program has grown tremendously in the last year," said Heather Dahl, Executive Director & CEO of the Sovrin Foundation. "As of today, 31 Stewards were approved in 2018 …

Measuring national viewing with set-top-box and smart TV data

It used to be that we could all rely upon Nielsen or a local joint industry committee's measurement panel to tell us everything that we needed to know about TV viewing. As consumer behaviors have changed, with time-shifted viewing, streaming video, and the launch of more and more niche …

TV Analytics 101: Single Customer View

A single customer view (SCV) draws together all the data a company has about any individual customer into one single page. It's thus a great asset for any customer-centred business as a company to have what our data science consulting team describe as joined-up data. Most datasets are stored …

Demand forecasting using TV data

We hear a lot about demand forecasting in our industry, and it's an established practice in TV analytics. Ratings forecasting has been a bedrock of TV advertising sales for decades. As the volume and variety of data in the TV industry increases, so does demand forecasting. But what is …

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Contact our data engineering or data science consulting teams